We are PoolOne. What drives us is the enjoyment of exceptional advertising. With a passion for the world of big visuals and a knack for forward-thinking innovations, we have been a leading provider of giant poster advertising for over 30 years.
Here you can find out more about us, our company history and how best to reach us.
It all began in 1992 with the business idea of marketing hand-painted large-format posters at our own prime locations in Hamburg. Not long after, the advent of digital printing opened up possibilities for a completely new advertising medium. In 1993, we were the first provider to also establish the legal prerequisites for using large-format sites as advertising spaces. The foundation for a successful business model was laid, and further milestones followed:
The predecessor company of the later PosterNetwork is founded with the aim of professional large-format communication. In the same year, on the old Reeperbahn high-rise building, for UNICEF the First giant poster large-scale project in Germany Realised! A fundraising campaign was advertised on a poster area of over 800m², which raised almost 1 million DM in donations. The building was demolished after the project was completed.
PosterNetwork demonstrates during the Olympic Games with the largest giant poster project in the Southern Hemisphere in Sydney its International competence.
Installed 2001 PosterNetwork in Hamburg for the customer RAMA which was then the world's largest freestanding advertising structure, and so it comes into Guinness World Records. At a height of 60 metres, the standalone product replica can be seen far above the harbour skyline.
The giant poster provider, founded in Münster the previous year PublicPoster and PosterNetwork to establish in Hamburg PoolOne as a network of independent giant poster companies.
In the following years, PoolOne, together with its partners, expanded its portfolio to include a variety of attractive giant poster locations in German metropolises such as Hamburg, Berlin, Munich, Essen, and Cologne. With over 250 giant poster locations, PoolOne has thus become the Market leader in this advertising environment.
After intensive efforts, they receive PoolOne in 2005, permission for the giant poster advertising on the Harbour docks 10+11. This is how, right in the middle of the visitor magnet „Hamburg Harbour“, the until today The city's largest advertising space.
Installed at the „Hamburger Meile“ shopping centre PoolOne 2011 the first and most technically demanding LED board in Hamburg. This marks the start of a new era of digital advertising for PoolOne customers on one of the main traffic arteries in the middle of Hamburg's Barmbek district.
After several years of development work, murals have arrived as a new advertising medium among major clients and agencies at the beginning of the 20s. The brand advertised in this way is made tangible amidst vibrant big-city life in an artistic context. And PoolOne is one of the Top players in urban street art.
With a double-sided giant poster placement at the Rhein/Ruhr-Tower in Essen, PoolOne is realising its largest project to date. The XXL motif of a total of 7,200 sq m For the customer, Samsung is literally setting standards.
To this day, many outstanding major projects are underway nationwide. In addition to expanding the digital and regional portfolio
PoolOne also focuses on innovative trends in street art. You can find more project examples here:
As a major player in out-of-home advertising, we see ourselves as responsible for a more environmentally friendly future for the advertising industry. The „PoolOne goes green“ project marked the start of our company's climate-neutral alignment in 2021. Since then, we have consistently worked towards our self-imposed corporate goal of operating emissions-free in a real and verifiable way.
As the first German provider, PoolOne has succeeded in using a 100% PVC-free material for the production of its giant posters.% In cooperation with the supplier Lichtblick, we are successively converting the lighting of our advertising spaces to green electricity. We consistently analyse our processes and products and align them with this goal.
Would you like to learn more about our giant posters, LED boards, or murals? Do you have a space you would like to rent out? Or do you have questions about our company or our sustainability activities?
Then please get in touch directly with our contact persons:
Encourage creativity: Every employee is encouraged to contribute new ideas and develop innovative solutions.
Openness to change Changes are seen as an opportunity for improvement and further development. Flexibility and adaptability are essential.
Learning and Development Continuous professional development and personal growth are desired. Mistakes are viewed as learning opportunities.
Honesty and transparency: All employees should communicate with each other honestly and openly. Trust is based on honesty and reliability.
Confidentiality Company and colleague information must be treated as confidential.
Reliability Obligations and commitments must be met to strengthen the trust of colleagues and clients.
Mutual respect Every employee will be treated with respect, regardless of position, origin, gender, religion or age.
Teamwork Constructive collaboration and mutual support are crucial for the company's success.
Positive communication Friendly and respectful communication is maintained to create a pleasant working environment.
Are you interested in working in a team with nice colleagues in the heart of Hamburg or Münster? Do you share our passion for big pictures? Do you perhaps already have experience in outdoor advertising? Then apply to us!
